The Business Empowerment Methodology

Imagine a world where the right expertise for your business is at your command,

step-by-step, tailored and relevant… Minimum effort, real-time, affordable and fast!

The 4 Principles





The entrepreneurship path is a lonely one.

The beginning processing can be overloading, confusing, and without expert guidance, it can also lead to the wrong business decisions. 

Most idea generators quit in the early stage, 30% don’t vest after 1 year, and 50% don’t make it over time… too many great ideas fail because of wrong decisions cause of un-knowledgeability! 


However, we live in the most promising era for generating ideas! Today we have accessibility to the amount of knowledge that we didn’t have before - but we still need guidance to empower our business offering.

The Business Empowerment approach leverage the accessible knowledgeability in every aspect of the business journey, helping idea generators expand business possibilities, prioritize the best fit, and focus on the highest feasibility empowerment of the business offering.


Expand - Prioritize Knowledgeability - Focus 

The Business Empowerment is a result-driven technique

The Business Empowerment helps ideas generators empower their offering across all aspect of the business journey!

  • Expand Business Possibilities

    The unique methodology principles teach how to expand possibilities that our mindset naturally is unable to.

  • Prioritize Knowledgeability

    The unique methodology principles teach how to prioritize knowledge to identify the best matching potential.

  • Focus On The Impact

    The unique methodology principles teach how to focus on the highest feasibility impact option.

“Using the Business Empowerment approach, idea generators can have the guidance and confidence to empower their idea into the best business offering!”

Ideas generators spend months in preparations, a cause of overloading, and confusing information. If we add the financial pressure element, and the fact that they don’t have a business strategy background- it’s almost impossible not to waste time on the wrong decisions. 


We see so many good ideas not vesting into fulfillment because the wrong decisions lead to a lack of confidence in their business journey. 80% quit the journey in this stage - believing their idea isn’t good enough! 

We can ask ourselves: "How do I maximize demand for this idea?” And we can ask ourselves: "How do I maximize my idea abilities for this demand?” 

Using the Business Empowerment method, idea generators can expand the business's product 'can do' abilities to maximize demand perception matching and to secure their relevancy for long time usage.

Using the Business Empowerment method, idea generators can identify the highest demand feasibility user and focus the main finding details on business creation, branding, and communication.

Using the Business Empowerment method, idea generators can identify the best feasibility platform and focus the main finding details improving ROI and revenue.

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© laws (2020) Rinat Keinan’s Business Empowerment strategic tools. Tel-Aviv, Israel.

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